This thesis will explore how digital transformation is disrupting traditional business models across various industries. Focus on how digital technologies like cloud computing, big data, artificial intelligence, and the Internet of Things (IoT) are enabling new business models while challenging established companies. Include case studies of companies that have successfully embraced digital transformation, such as Netflix and Amazon, and analyze the challenges faced by companies resistant to change. The thesis should provide recommendations for businesses looking to navigate the digital revolution and remain competitive in an increasingly digital economy.